ZNBC and Trade Kings Ink Sponsorship Agreement for AFCON

ZNBC and Trade Kings Ink Sponsorship Agreement for AFCON

ZNBC and Trade Kings Group have officially sealed a sponsorship agreement worth 1.8 million Kwacha for the broadcast of the 2024 Africa Cup of Nations (AFCON).
BERRY LWANDO, the Director General of ZNBC, expressed mutual enthusiasm for the partnership, emphasizing the advantageous positioning of Trade Kings products in advertising slots throughout the AFCON broadcast.

LWANDO expressed satisfaction at securing sponsorship within just 24 hours of announcing ZNBC’s commitment to airing all 52 AFCON games on its TV and Radio Stations.
During the signing ceremony held at ZNBC, LWANDO encouraged other companies to join in, highlighting available sponsorship opportunities.

Bridget Kambobe, the Public Relations and Corporate Affairs Manager of Trade Kings Group, shared her company’s pride in partnering with ZNBC, citing the broadcaster’s longstanding role in popularizing Trade Kings products among the Zambian audience.
As a platinum sponsor for the football broadcast, Kambobe acknowledged the noble responsibility, recognizing the unifying power of the game within the country.